Structure
WolframAlpha has a clean, easily navigatable parent page. Under the search bar, the first navigation links are to major categories of study (Mathematics, Science and Technology, Society and Culture, and Everyday Life. Under these major categories, it lists links for widely used topics within the categories (Algebra, Chemistry, People, Personal Health, etc.) Finally, under the widely used topics, it has links to more topics in each category.
Content
If content is king, then WolframAlpha is royalty. It contains vast amounts of reliable information (you can view sources and citations) including (but not limited to) summaries, step-by-step analyses, and examples. A user can ask a question, look up a specific piece of information, or browse through different topics.
WolframAlpha knows a lot, but the downside is that it tends to only know a little about a lot. It does not provide paragraphs of information like Wikipedia, it provides more of a summary or overview on a topic. It is good if you want to know the basics or are looking for some information to build off, but it is not great for heavy research (which is a shame due to its level of credibility and vast array of knowledge).
Design
Color Scheme:
The basic color scheme is a white background with red and orange accents. It highlights different categories and category pages with different colors (orange, green, purple, blue). The color scheme is easily readable and provides a clean, professional look. The different color categories help to navigate the website and make topics easier to find.
Font:
The fonts are simple, well-sized, and readable. The colors are light and not hard on the eyes.
Graphics and Imagery:
On the parent page, it has small, representative icons next to each topic. This adds to the user’s understanding of the information. On pages about specific pieces of information, it contains only relevant imagery and graphics such as pictures, tables, and graphs about the subject.
Layout:
The layout of the home page, as described in structure, is neat and user-friendly. The search bar is at the top and center of the page with informative links in categorized columns below. Individual subject pages have information placed under clear headings and in tables and charts.
Behavior
WolframAlpha’s behavior is agreeable. Links and buttons are highlighted when the user hovers over them. Under the search bar, there are drop-down links for an extended keyboard and for uploading content. Category pages have drop-downs for browsing examples. The user can click the site’s logo at the top of each page in order to return to the home page.
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